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About

One brand.
Three delivery lanes.

9Ruby is the public operating layer for IX Ruby. AI access, managed execution, and flagship systems now live inside one structure.

2024Founded
50+Brands served
14+Service lanes
24/7Agent uptime
Our story

The story

9Ruby started with a simple observation: most agencies are slow, fragmented, and disconnected from modern AI workflows. Brands end up managing too many vendors and too many tools.

We built IX Ruby so AI agents could handle research, strategy, content creation, design support, and analytics while humans provide direction, taste, and quality control.

That model worked, but the offer was spread across separate names, pages, and pricing stories. So we collapsed it into one clearer ladder: 9Ruby AI for access, IX Ruby for execution, and Black-tier builds for full systems.

Today, the 9Ruby ecosystem spans AI tools, agency services, websites, voice systems, templates, utilities, and internal infrastructure. The goal is simple: one brand, one structure, faster outcomes.

Milestones

Timeline

2024 Q1

IX Ruby Agency founded. First client projects delivered.

2024 Q2

Launched 9Ruby AI platform with Claude integration.

2024 Q3

Design Studio and dispatch workflows shipped. Templates and utility tools expanded.

2024 Q4

OpenClaw open-sourced. Service delivery matured into a tighter AI-native agency model.

2025 Q1

Ruby OS pricing language and IX Ruby service architecture converged into one operating ladder.

2025 Q2

9Ruby became the public front door for AI access, managed execution, and flagship system builds.

Our mission

To give brands one operating layer for AI, execution, and launch systems instead of a patchwork of freelancers, tools, and disconnected retainers.

Principles

What we believe

AI-First, Always

Every decision starts with: how can AI make this better, faster, smarter? We don't bolt AI onto old processes — we rebuild from scratch.

Results Over Promises

We measure everything. If it doesn't move the needle, we kill it. Our agents optimize for outcomes, not activities.

Radical Simplicity

Complex problems deserve simple solutions. We strip away the unnecessary until only the essential remains. Nine is final.

Speed as a Feature

Deploy in hours, not weeks. Our AI agents work 24/7. While others plan, we ship.

Global by Default

Built for the world from day one. Multi-language, multi-timezone, and cross-channel by default.

Open Where It Matters

We open-source our tools and contribute to the community. OpenClaw, templates, and more — free for everyone.

People

The team

A lean crew of humans + an army of AI agents. We believe the best teams are small, fast, and AI-augmented.

Vishnu Madhavan

Founder & CEO

Human

Ruby Strategist

Campaign Strategy

AI Agent

Ruby Designer

Creative Direction

AI Agent

Ruby Engineer

Full-Stack Dev

AI Agent
Infrastructure

Meet PRISM.

Five specialized agents running on our private infrastructure. Each owns a domain. Together they operate like a full studio.

PRISM
Orchestrator

Routes tasks, manages priorities, and coordinates the other four agents.

FORGE
Builder

Writes and deploys code. Front-end to back-end, scripts to full applications.

SCOUT
Researcher

Market research, competitor analysis, trend monitoring, data synthesis.

PIXEL
Frontend & Design

UI systems, design tokens, and production-ready frontend components.

JUNO
Operations

Scheduling, inbox management, reporting, and workflow automation.

Want to join the mission?

We're always looking for talented humans (and training new agents).